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Never miss a launch again.

You work for weeks on a product only for your community to forget launch day. release.wtf exists so that never happens again.

One-time payment · No auto-renewal
Choose your access duration
Create my drop page
Everything included, regardless of plan
FRI13Added to your calendar
Your drop
Friday, Nov 137:00 pm
AlertRight on time
Linkyour-store.com/the-drop
In their calendar
Apple or Google, with no account and no app.
Friday, November 13
7:00
FRI13
Your dropnow
Today at 7:00 pmyour-store.com/the-drop
On launch day, it rings
7 days before, the day before, 1 hour before or right on time.
Bio, story, newsletter
One link
One page to post anywhere: bio, story, newsletter.
Who saves the date
Instagram
TikTok
Direct
Apple
Google
Who saves the date
Views, adds by calendar, traffic sources.

Why the calendar rather than an email or a story

An email
A story
How long it stays
Buried by the next ones
24 hours
Until launch day
Who decides if they see it
Their inbox filter
The algorithm
No one: it's in their calendar
On launch day
One more email
If it shows up in their feed
Their phone reminds them
What they have to do
Leave their address
Watch in time
No account, no app
When your list grows
Your plan goes up
—
The price doesn't move

“I tried tons of tools for my launches, but always hit limits. So I built my own, and decided to share it.”

Flub, founder of release.wtf